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What Questions To Ask In An Interview

When you are interviewing for a job, you never know what questions you are going to be asked. Many interviewees spend a long time preparing for what they will be asked but give little thought to what they can ask their interviewer. Below are some of the best questions to ask prospective employers and prove to them that you are serious about the role you are applying for. Can You Tell Me More About The…

How to Nail a Marketing Job Interview

It is only natural to feel nervous at the prospect of sitting down for a job interview. Even the most confident and experienced interviewees will feel the heat now and then. However, if you prepare properly and go in with the right attitude, you should have no trouble making it through your interview. Do Your Homework The more research and preparation that you are willing to do beforehand, the easier you will find the entire…

How To Write a CV For Digital Marketing

Digital marketing is, like most creative fields, a highly competitive industry to break into. If you want to have a shot at the best jobs that the industry has to offer, then you are going to need a killer CV to get you noticed. If you struggle with CV writing – don’t worry. you are far from alone. Below is a comprehensive guide on how to write a CV for marketing positions, including what every…

How To Hire An SEO Manager / Marketer

Your SEO manager will be one of the most important members of your digital marketing team. Without a solid SEO strategy, all of your other marketing efforts will ultimately be for nothing. The internet is a big place and the barriers for entry for those who want to launch their own website have never been lower. While it is a good thing that the internet is so open and accessible, even to those who have…

How To Hire A PPC Manager/Marketer

In order to manage your Pay Per Click advertising efficiently and achieve the highest ROI possible, you need to have competent managers leading skilled marketers. Only with both of these pieces in place can you hope to use PPC marketing to its full potential. Hiring a PPC Manager A PPC marketing manager will take responsibility for overseeing your PPC campaigns. This means that they will be actively involved in discussions from the moment you first…

How To Test A PPC Marketing Manager / Analyst / Executive Skills At Interview

Pay per click advertising is one of the most common forms of digital marketing there is and if there is just one marketing technique that every business owner should be aiming to familiarise themselves with, this is it. Of course, most savvy business owners will hire knowledgeable marketers who can implement PPC decisions on a day to day basis while also establishing long-term strategies. If you are hiring anyone to handle something as important as…

CRM in a post GDPR world

Welcome to Digital Marketing Roundtable, hosted by Acquire Digital Talent. As we come towards the end of our tour which has seen us speak with experts from SEO, Growth Marketing, PPC, and Paid Social, we turn our attention to CRM. With GDPR coming into play last year, how has this changed the CRM landscape? I spoke to the experts to find out. I was joined by: Lindsay Bateman (Head of CRM @ Motorway) Jillian Courtney (Head of CRM at Skyes Cottages) Stevie…

Paid Social – The infant channel that’s growing up quickly

In this edition of Digital Marketing Roundtable, hosted by Acquire Digital Talent we turn to a channel that for me has had a breakout year in 2019…Paid Social. Being one of the younger channels in the Digital Marketing family, Paid Social this year has been reminiscent of what I saw happen to Paid Search around 5-6 years ago. It was heavily managed by digital agencies, then all of a sudden, like the flicking of a…

Why my candidates are always 1 step ahead of you (but how you can rectify this)

I’m sorry and I don’t want to upset you, but it’s a simple truth that candidates I represent are 1 step ahead of you in the recruitment process… It’s nothing personal but the hiring companies have a better connection with my candidates. They feel like they know them better. They haven’t necessarily had the opportunity to meet them in person before, yet they get a sense of how they come across, way beyond just the…

Variety is the spice of life…It also provides you with more career choices in the future!

When I start to have re-occurring conversations, I believe it’s a great time to put together a blog or video as it’s a topic that needs to be shared. As I recently learned this is a contentious issue, so please don’t take it to heart nor believe these to be my personal views. I’ve been working on a senior Performance Marketing position with a client-side company in London. As you can imagine, my inbox has…
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