- Are you a Senior CRM professional with excellent knowledge of Braze?
- Do you enjoy being a technical marketer with the ability to create modelling and data segmentation?
- Are you the go-to within marketing when it comes to all things GDPR?
This VC backed, HealthTech business could be your next calling as their new Global CRM Director.
Operating for over 5 years, this business has had its focus on all things acquisition. However, as this startup becomes a scale-up, they intend to become led by organic marketing. Although some CRM activity exists, it’s minimal, giving you massive amounts of headroom and bandwidth to really make your mark!
You will bring a clear vision to the CRM function with the business ready and willing to be guided by your expertise to drive this channel forward.
You’ll have a small team of 3; however, in the next 18 months, this team could triple in size, as is the focus the business has to ensure CRM is a driving force behind their future marketing activities.
Another exciting aspect of this position is the creation of a MarTech team internally. This will mean you’ll have dedicated dev resource, ensuring your cutting edge ideas and initiatives can be realised.
When it comes to your background, you’ll have been a senior CRM figure (Senior Manager/Lead/Head of) within a high growth, tech-driven consumer-facing organisation. Additional knowledge of B2B would also be advantageous.
You’ll have used tools such as Braze and worked closely with data science teams, helping to create forecasts and future modelling, allowing you to stay one step ahead of the customer.
As a technical marketer, you’ll have the ability to write and work with SQL; some Python experience would also be advantageous.
Many marketers shy away when the topic GDPR arises, yet this will be something you’re not only confident to talk to fellow team members about but also internal legal teams.
With the sheer amount of company and channel growth, this should be an opportunity that really excites you.
If you have the skills and experience, apply now!
*This company has an office close to London Waterloo; however, this position can be remote-first within the UK*